Your Facebook Fan Page and Facebook Group Checklist

coffeeYour daily action guide to building your business and/or brand online using Facebook.
Consistency is KEY! This checklist is made for the person who is serious about building
their brand online by using a Facebook Fan Page. If you don’t have a Facebook Fan Page and
you want to build your business online using Facebook, consider getting yourself a Fan Page.
Need help and don’t want to do it yourself? Click HERE to work with our partners at Highest Conversions.net.  They have created all of our social media profiles and do an incredible job.

Below is My Daily Action Plan That I Implement EVERY Single Day
1. Log into your account everyday to check all new notifications on your Facebook Fan Page.
Make sure you are responding to everyone who comments on your page, responds to your
status updates, and those who are asking questions on your page.

2. Respond to all emails on your Facebook Fan Page if you have the message button on and
engage by asking questions about the person emailing you. People LOVE to talk about themselves and what they do. Engaging in conversation is your job here. Take time to actually look at their profile and find some commonalities.

shutterstock_2937318053. Post a status up date on your Facebook Fan Page as your Fan Page persona 3-5
times throughout the day. Give VALUE, donʼt pitch! A simple way to schedule your posts out for the day is to use the Facebook Schedule your posts option underneath the status update before you click submit. If you use the scheduler be sure to always come back each day and interact with those who have interacted on your status updates.

Examples of good engagement posts:
a. Post status updates with pictures that are informative, inspiring, motivational, etc…
within your marketing niche!
b. Post status updates with a video, how to videos, mind set videos, inspirational videos, etc..
c. Post simple to answer questions, trivia, agree/disagree questions, what are
your thoughts, yes/no questions, anything that will result in your fans engaging in
your content

4. Pick out a few posts a week to create a page post engagement ad around to get more of your
fans to see your posts.

5. Check your Facebook Ads DAILY. Optimize your ads for better performance and pause
ads that are not performing well. Test Test Test is KEY here. Ask yourself questions like, if I am not generating leads, maybe I need to change the targeted audience.  If I am not making sales,maybe I need to change up my capture page or email follow up series. If no one is clicking, maybe I need to change the image or wording of my ad.

Log into your account everyday to check all new notifications on your Facebook Fan Page.
Make sure you are responding to everyone who comments on your page, responds to your
status updates, and those who are asking questions on your page.
2. Respond to all emails on your Facebook Fan Page if you have the message button on and
engage by asking questions about the person emailing you. People LOVE to talk about themselves and what they do. Engaging in conversation is your job here. Take time to actually look at their profile and find some commonalities. Need help with prospecting and conversations?

3. Post a status up date on your Facebook Fan Page or group as your persona 3-5
times throughout the day. Give VALUE, donʼt pitch! A simple way to schedule your posts out for the day is to use the Facebook Schedule your posts option underneath the status update ! before you click submit. If you use the scheduler be sure to always come back each day and interact with those who have interacted on your status updates.

Examples of engagement posts:
a. Post status updates with pictures that are informative, inspiring, motivational, etc… within
your marketing niche
b. Post status updates with a video, how to videos, mind set videos, inspirational videos, etc..
c. Post simple to answer questions, trivia, agree/disagree questions, what are !
your thoughts, yes/no questions, anything that will result in your fans engaging in !
your content
4. Pick out a few posts a week to create a page post engagement ad around to get more of your
fans to see your posts. This is done in your ad manager.

5. Check your Facebook Ads DAILY. Optimize your ads for better performance and pause !
ads that are not performing well. Test Test Test is KEY here. Ask yourself questions like, if I am not generating leads, maybe I need to change the targeted audience.  If I am not making sales,
maybe I need to change up my capture page or email follow up series. If no one is clicking, maybe I need to change the image or wording of my ad.

6. Pick 5-7 other Facebook pages and Groups in your niche to follow and interact on. Look for opportunities to respond to their status updates, other fanʼs questions, and respond to ! status update threads which have several comments, shares, and likes. Do this activity EVERYDAY.

7. Reach out to 5-10 people everyday and introduce yourself, find a similarity between the ! two of you and build a relationship with that person by asking questions. Genuinely be ! interested in the person. Don’t lead with your wallet. It’s all about building up your contact list and approaching them about your business when the timing is comfortable.
Example: Hey John, I saw you in the XYZ group. I love the fact that you like XYZ or that you
have a XYZ dog, etc…. What do you do John? Looking forward to hearing from you soon
, Your Name.

8. Show up in 2-3 groups that are within your niche. Be picky about the group you choose !
to join and make sure itʼs not just a pitch fest. There are some great groups on Facebook ! that offer pure value and support to itʼs members. These are the groups you want to be a ! part of and participate in daily. Become an authority figure in that group by reaching out and answering questions for others and by interacting daily.

9. Don’t randomly request friends, in fact with Facebook’s new guidelines requesting
friends can actually now get you blocked from using that feature. Same thing goes with ! sending messages to people who are not your friends. If these friend requests and/or ! messages go unanswered Facebook will penalize you and ban you from from using these features anywhere from 7-30 days to permanently.

10. Focus on engaging your fans and building your list. The money is in your list!
Remember you must be consistent each day and not miss a day. One day missed is two steps
backwards

Relationship building is your key to success on Facebook. You want to always provide value !
and become an expert in your niche. Be their go-to person.

Interested in more advanced training? Click here to gain access to my private coaching.

And….finally remember this…. don’t do anything that relates to your newsfeed or personal
profile until your business is FIRST done on Facebook.

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